Start Showing Up Like The Company Investors Want To Back.

Trust drives capital. In fact, 41% of executives say the cost of capital is at risk if investors don’t trust their company. Essentials helps you build the story, presence, and polish you need to build investor trust and raise capital with confidence, whether it’s online or at conferences and 1:1 investor meetings.

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Our Essential Services

Social Media Management

Be where investors do their due diligence online. Backed by an in-house team of certified social media experts, we craft and publish curated content that resonates with investor audiences in real time. Our social media management service is powered by proprietary audiences built from years of hands-on investor engagement, custom-tailored to match your company’s ideal investor profile. If you’re not active online, you’re invisible. Our team ensures you show up where it counts.

See Examples
80
%
of institutional investors use platforms like Facebook, LinkedIn, and X during their market research

Corporate Videos

Your best investor pitch on demand and on repeat. A powerful video builds trust before the first meeting. Deliver a clear, compelling, and polished narrative to both retail and institutional investors. Our video production experts bring your story, team, market opportunity, and momentum to life to share across your website, on social platforms, and at conferences.

See Examples
95
%
of a message is retained through video compared to 10% read in text

Pitch Decks & Fact Sheets

Get your story across before your audience tunes out. We design every page to speak investors’ language, ​​pinpointing upside, key milestones, and market potential. Make your upside crystal clear from slide one, with visuals and messaging tailored for conferences and roadshows to help investors make confident decisions.

See Examples
65
%
of investors make funding decisions based on the first 3 slides

Research Reports

Investors won’t buy what they don’t understand. Our Research Report gives them the full picture. In one polished, data-rich document, we clearly lay out your company’s story, business model, team, traction, and key financials, making it easier for investors to trust your narrative and take action. Professionally designed and packed with insight, it’s the foundational piece your IR toolkit needs to attract capital.

See Examples
6
m
The median individual investor spends ~6 minutes researching a stock

Pop-Up Banners

Turn passerbys into prospective investors. At investor events, a sharp visual presence can be the difference between being passed by or pulled into conversation. Our Pop-Up Banners translate your company’s highlights into clear, compelling visuals that grab attention and reinforce your message. Each banner is custom-designed with your ticker, key value points, and financials, printed on premium retractable material, and shipped directly to you for any 1:1 meetings, conferences, or roadshows.

47
s
You have 47 seconds to capture an investor’s attention

AI Investor Agent

Your best IR person, available 24/7. The Market One AI Investor Agent lives on your website and answers investor questions instantly about your stock, your news, your projects, and your team. Trained on your company’s disclosures and materials, it gives investors accurate answers the moment they ask, so no question goes cold and no opportunity slips away. No staff required, no waiting on office hours.

90
%
90% of web traffic expect immediate response

LinkedIn + Banner Ad PR Distribution

Your news, delivered where investors are already paying attention. We amplify your press releases by publishing swipe-up stories on LinkedIn, X, Facebook and Instagram that drive traffic directly to your most timely announcements. This reaches investors on the platform where they’re actively consuming market updates and insights. Paired with banner ads running exclusively on BNN Bloomberg, your company stays in front of a high-value audience as they engage with trusted financial news.

65
M
65M decision makers on LinkedIn

Investors Don't Just Need Data

They need a reason to care.

Investors Don't Just Need Data.
They Need a Reason to Care.

Most companies have the fundamentals, but struggle to frame them. And when the story isn’t clear, investors disengage. Essentials is designed to turn information into impact so your story sticks, your presence stands out, and your company is recognized as one worth backing.

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Our Work

TempraMed Corporate Video
22K+
Views

TempraMed

Corporate Video

TAG Oil Research Report
6K+
Downloads

TAG Oil

Research Report

Lundin Gold on X Social Media Management
7,845+
Followers

Lundin Gold on X

Social Media Management

Luca Mining Research Report
15K+
Views

Luca Mining

Research Report

NGEx Minerals Investor Presentation
500+
Views

NGEx Minerals

Investor Presentation

Forge Resources Corporate Video
37k+
Views

Forge Resources

Corporate Video

Public Companies Who Trust Us

Client Testimonials

“Public companies have to adapt to the new reality of marketing, especially the public companies in the resource sector where every dollar must go much further. And with the social media that I’ve seen Market One excel in, you can stress test and advance those dollars in real time, understanding where your reach really is.”

Marin Katusa

Founder and Chairman, Katusa Research

Watch Video Testimonial

“This team is really digitally attuned. This is a young, experienced, professional team who have already proven themselves in new media…. The outlets that they have, both in non-traditional media, but also in the new parts of the old media, the reach of Market One in established brands and in other places in the world is astonishing.”

Rick Rule

Chairman, President & CEO | Sprott U.S. Holdings

Watch Video Testimonial

“We’ve had nothing but great experiences working with the individuals who did the work, as well as the results. Happy to recommend Farhan and his team to any potential company looking to increase exposure.”

Dan Barnholden

CEO, Luca Mining Corp

Watch Video Testimonial

“You get in some of the most credible and important broadcast mediums out there. You are also presented in some of the most authoritative financial publications out there. So your story is really tailored to your audience and the audience is pulled to your story.”

Brien Lundin

President and CEO | Jefferson Financial

Watch Video Testimonial

“Market One has been a great partner in helping us extend our reach and improve audience engagement. Their team is responsive, easy to work with, and brings a solid understanding of marketing strategy and execution.”

William Lamb

President & Chief Executive Officer, Lucara Diamond Corp

“We’ve been very impressed working with Market One. The entire team is very professional. They’ve done a great job of opening our eyes to a number of different platforms that we can use to reach out to our shareholders.”

David Cates

President and CEO, Denison Mines Corp.

Watch Video Testimonial

“Market One has been very helpful to Millennial Potash. The video content has allowed us to reach segments of our potential investors that we haven’t been able to in the past and distill lengthy news releases into small, bite-sized information pieces so investors can understand the crux of the matter.”

Farhad Abasov

Chairman, Director | Millennial Potash Corp.

Watch Video Testimonial

Client Testimonials

“Public companies have to adapt to the new reality of marketing, especially the public companies in the resource sector where every dollar must go much further. And with the social media that I’ve seen Market One excel in, you can stress test and advance those dollars in real time, understanding where your reach really is.”

Marin Katusa

Founder and Chairman, Katusa Research

Watch Video Testimonial

“This team is really digitally attuned. This is a young, experienced, professional team who have already proven themselves in new media…. The outlets that they have, both in non-traditional media, but also in the new parts of the old media, the reach of Market One in established brands and in other places in the world is astonishing.”

Rick Rule

Chairman, President & CEO | Sprott U.S. Holdings

Watch Video Testimonial

“We’ve had nothing but great experiences working with the individuals who did the work, as well as the results. Happy to recommend Farhan and his team to any potential company looking to increase exposure.”

Dan Barnholden

CEO, Luca Mining Corp

Watch Video Testimonial

“You get in some of the most credible and important broadcast mediums out there. You are also presented in some of the most authoritative financial publications out there. So your story is really tailored to your audience and the audience is pulled to your story.”

Brien Lundin

President and CEO | Jefferson Financial

Watch Video Testimonial

“Market One has been a great partner in helping us extend our reach and improve audience engagement. Their team is responsive, easy to work with, and brings a solid understanding of marketing strategy and execution.”

William Lamb

President & Chief Executive Officer, Lucara Diamond Corp

“We’ve been very impressed working with Market One. The entire team is very professional. They’ve done a great job of opening our eyes to a number of different platforms that we can use to reach out to our shareholders.”

David Cates

President and CEO, Denison Mines Corp.

Watch Video Testimonial

“Market One has been very helpful to Millennial Potash. The video content has allowed us to reach segments of our potential investors that we haven’t been able to in the past and distill lengthy news releases into small, bite-sized information pieces so investors can understand the crux of the matter.”

Farhad Abasov

Chairman, Director | Millennial Potash Corp.

Watch Video Testimonial

Our Team

Farhan Lalani headshot

Farhan Lalani

President & CEO

Farhan leads strategy, vision, and growth across the company’s capital markets media platform.

With over 15 years of experience in brokerage and capital markets, including as a mining analyst and partner at Leede Financial, Farhan brings deep industry expertise and a vast network of institutional and public company relationships. He founded Market One in 2013 to modernize investor engagement through digital channels—pioneering a new model for public company marketing.

Hasnain Raza headshot

Hasnain Raza

COO

Hasnain leads growth at Market One, driving new revenue, strategic partnerships, and product innovation.

His team manages over 150 accounts across social media, ad buying, and video production, delivering strong results for public companies across North America. Under his leadership, Market One has signed major media distribution deals with Forbes, BNN Bloomberg, CNBC, Benzinga, and Entrepreneur Magazine. He brings deep expertise in capital markets, strategic digital marketing, and investor engagement.

Brett Yelland headshot

Brett Yelland

VP Business Development

Brett is a capital markets specialist and relationship-driven sales professional focused on delivering results for public companies.

With a background in economics and nearly a decade of experience in the Canadian financial sector, Brett brings strategic insight and a sharp ability to spot market trends to Market One. He leads client partnerships across the capital markets landscape, crafting tailored marketing solutions that drive engagement, visibility, and growth. Known for his collaborative approach and long-term relationship building, Brett combines analytical expertise with real-world experience to help clients raise their profile and reach the right investors.

Kathleen Estanislao headshot

Kathleen Estanislao

VP Sales & Marketing

Kathleen leads cross-functional marketing strategy at Market One, bringing structure, scale, and creativity to every campaign.

With over five years of experience delivering results-driven marketing programs, she specializes in building campaigns that align content, data, and strategy across departments. Kathleen is known for her ability to translate business goals into actionable marketing initiatives, ensuring consistency, clarity, and impact across every touchpoint.

Are your marketing efforts
reaching the right investors?

Thousands of public companies are chasing the same capital. If your message isn’t sharp, visible, and investor-focused, you’re not getting the meetings you should. Let us review your current strategy and show you how to cut through the noise—across digital, broadcast, and in-person channels.

GET OUR WHITE PAPER TODAY

Reach out to get our latest whitepaper to find out how you can effectively leverage social media to help raise awareness and drive traffic.